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Another on-line advertising tip
- Posted by Rob (#1) on December 23, 2007 22:38 CET
Many advertisers work with a monthly budget. Some of them spread their budget evenly, but quite a few will spend their money as fast as possible.
Use this to your advantage and plan your promotions im such a way that you draw extra visitors at the beginning of a new month. You should notice higher clickthrough rates and earnings even with the same amount of traffic and especially with higher traffic where you have a higher market share when all budgets are maximised!
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- Tags: AdSense, advertising, tips, web
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Improve your advertising success!
- Posted by Rob (#1) on December 17, 2007 18:28 CET
Do you have a monetised web site? Are you unhappy with the results? Here are some tips to increase your success!
First of all, check the optimisation tips from your partner programme. On-line advertising is big business and the experts know what they are talking about!
Also, experiment with different strategies. Take the Google AdSense programme for example: by switching from contrasting to blending adverts and adding end-of-page ones, I managed to nearly triple clickthrough rates and income on Capsi!
Last but not least: content! Quality (and also quantity) matters. It's fine to have a casual blog or site (this one itself is definitely moving there with other projects taking over the flagship project description), but if you truly care about advertising income you will have to invest time and effort into your site. Force yourself to be clever, funny, thorough, unique and onst importantly: descriptive. The better you describe your thoughts or news, the better the contextual adverts will become. Include proper keywords and phrases. Use variation in your language. Categorise posts and group them together on thematic pages. Treat your readers with respect.
By following these simple steps, your advertisements will be much more appealing to all of your readers, both those who find what they are looking for and who cannot. Good luck!
- PermaLink: Improve your advertising success!
- Tags: AdSense, advertising, money, writing, income, tips, web
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